Description

Navigating Ethical Dilemmas in Real Estate
PMAR Premier Series 2026

The real estate industry continues to evolve as practitioners navigate changing business practices, heightened consumer expectations, and an increased focus on ethics, risk management, and data security. In this two-hour PMAR Premiere program, nationally recognized instructor Kimberly Allard explores ethical decision-making in today's real estate environment, including NAR practice changes, buyer representation, cooperation policies, AI and cybersecurity, wire fraud prevention, and REALTOR® Code of Ethics updates. You'll leave with practical strategies to reduce risk, improve compliance, and better protect your clients and your business.

You'll learn how to:

• Apply the REALTOR® Code of Ethics with confidence.
• Navigate buyer representation and cooperation issues.
• Protect clients from AI, cybersecurity, and wire fraud risks.
• Reduce risk and strengthen compliance.
• Better protect your clients—and your business
  
  2 CE hours for Oregon Licensees

Instructor:
Kimberly Allard is a nationally recognized real estate educator, broker-owner, and industry leader with more than 25 years of experience. She is the broker/owner of Century 21 Professionals in Braintree, Massachusetts, and a faculty member with Dynamic Directions alongside Adorna Carroll. Kimberly has served in numerous leadership roles at the local, state, and national levels, including as the 2022 National Association of REALTORS® Regional Vice President for New England and 2013 President of the Massachusetts Association of REALTORS®. She is a nationally sought-after speaker on ethics, agency, leadership, risk management, and industry change, and was named the Massachusetts Association of REALTORS® Real Estate Educator of the Year.